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Where knowledge meets opportunity. Stay ahead of the curve with the latest updates, trends, and insights shaping the dynamic world of real estate. Whether you're a seasoned investor, a prospective buyer, or simply curious about market developments, these blog posts provide the essential information you need to make informed decisions in this ever-evolving industry.

Seller Tips for Attracting Homebuyers in a Cooling Market

Seller Tips for Attracting Homebuyers in a Cooling Market

  • Liz Kroft
  • 11/17/23

The housing market has slowed compared to the frenzy of the pandemic years. In response, over a third of sellers are offering c...

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Is Now A Bad Time To Buy A Home? Let's Talk About It.

Is Now A Bad Time To Buy A Home? Let's Talk About It.

  • Liz Kroft
  • 11/14/23

Caught in the 'worst time to buy a home' narrative? Mortgage rates are on the rise, and the prevailing sentiment suggests that ...

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Client Success Story: How Savvy Buyers Outsmarted High Mortgage Rates

Client Success Story: How Savvy Buyers Outsmarted High Mortgage Rates

  • Liz Kroft
  • 11/6/23

If you've been following recent articles on my blog and posts on social media, you're already aware that today's real estate ma...

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Behind the Cooling Trends: An Update on Santa Cruz County Real Estate

Behind the Cooling Trends: An Update on Santa Cruz County Real Estate

  • Liz Kroft
  • 11/1/23

In the ever-changing world of Santa Cruz County's real estate market, we've witnessed some noteworthy developments that both bu...

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5 Advantages Home Buyers Have Today

5 Advantages Home Buyers Have Today

  • Liz Kroft
  • 10/31/23

In the ever-evolving landscape of the real estate market, buyers are currently poised to leverage some significant advantages. ...

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Santa Cruz County Home Prices Hold Steady Despite Mortgage Rate Pressures

Santa Cruz County Home Prices Hold Steady Despite Mortgage Rate Pressures

  • Liz Kroft
  • 10/24/23

The housing market in Santa Cruz County faces continued pressure as high interest rates persist, affecting home sales and price...

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The Golden Opportunity: Unlocking Santa Cruz County's Real Estate Potential in Q4

The Golden Opportunity: Unlocking Santa Cruz County's Real Estate Potential in Q4

  • Liz Kroft
  • 10/2/23

As we wrap up the third quarter of 2023, let's dive into the latest updates on the Santa Cruz County real estate market. One of...

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Honored to Be a Featured Agent in Triple Magazine

Honored to Be a Featured Agent in Triple Magazine

  • Liz Kroft
  • 09/8/23

I am truly humbled and excited to share some fantastic news! I have been selected as a featured agent in Triple Magazine, and i...

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